Miami has become the global proving ground for automotive-branded residential towers, and three names anchor the category: Bentley, Mercedes-Benz, and Aston Martin. Each promises the design language and prestige of its respective marque, but the three projects differ meaningfully on price, location, delivery timeline, and — for a preconstruction buyer — risk profile. Separating the comparison from the marketing matters more here than in almost any other segment of Miami real estate.
Bentley Residences — Sunny Isles Beach
Bentley Residences, at 18401 Collins Avenue in Sunny Isles Beach, is Bentley Motors’ first residential project anywhere in the world. The 62-story oceanfront tower includes 216 units and its signature feature: a patented in-residence car elevator, the “Dezervator,” that lets an owner park a vehicle directly inside their unit rather than in a separate garage.
Pricing starts around $5.8 million, with penthouses reaching roughly $37.5 million. Completion is targeted for the first quarter of 2028, a delivery date that has already shifted later than originally announced — a pattern worth noting for any preconstruction buyer evaluating the project’s construction timeline against the contract.
Mercedes-Benz Places — Brickell
Mercedes-Benz Places, developed by JDS Development Group in Brickell, is a 67-story tower with 791 residences and entry pricing near $1.5 million — a meaningfully lower price point of entry than either Bentley or Aston Martin, reflecting both its urban (rather than oceanfront) location and its larger unit count.
Importantly, as of mid-2026 the project has faced a foreclosure dispute involving the developer — a material fact for anyone evaluating a preconstruction deposit here. It doesn’t necessarily disqualify the project, but it is exactly the kind of developer-side risk that should be reviewed carefully, with legal counsel, before any deposit is placed.
Aston Martin Residences — Downtown Miami
Aston Martin Residences, the 66-story sail-inspired tower in Downtown Miami overlooking Biscayne Bay, holds a distinct advantage over the other two: it is already built. Completed in April 2024, it is the only one of the three car-branded towers a buyer can walk through today rather than evaluate on renderings and a sales gallery model.
That said, the project’s road to completion ran years behind its original schedule, and it has faced legal disputes tied to unmet development promises along the way — a reminder that “completed” doesn’t erase a project’s preconstruction history for buyers doing reference-checking on a developer.
Comparing the three side by side
| Bentley Residences | Mercedes-Benz Places | Aston Martin Residences | |
|---|---|---|---|
| Location | Sunny Isles Beach (oceanfront) | Brickell (urban) | Downtown Miami (bayfront) |
| Entry price | ~$5.8M | ~$1.5M | Completed, resale market |
| Units | 216 | 791 | 391 |
| Status (2026) | Under construction, targeting Q1 2028 | Under construction, developer foreclosure dispute | Completed 2024 |
| Signature feature | In-residence car elevator (“Dezervator”) | Scale and urban Brickell location | First completed car-branded tower in Miami |
What actually differentiates the three
The most useful lens isn’t which brand carries more prestige — it’s which project matches a buyer’s risk tolerance and location preference. Bentley offers oceanfront positioning and the most novel physical feature (the in-unit car elevator) at the highest price point, with construction risk still on the table. Mercedes-Benz Places offers the lowest entry price and an urban Brickell address, paired with the highest documented developer-side legal risk of the three as of 2026. Aston Martin Residences offers the lowest execution risk, since it’s already delivered, but a buyer there is participating in the resale market, not preconstruction pricing.
What a buyer should verify before committing
Regardless of which tower draws the most interest, the same diligence applies across all three: confirm the developer’s completed track record on prior projects, request the current construction schedule rather than relying on the original marketing timeline, and have an independent attorney review the purchase contract’s deposit structure and cancellation terms before any funds move. The car-branding gets the headlines; the developer’s execution history is what actually determines whether the headline becomes reality on schedule.
Sources: MILLION — Aston Martin Residences vs Bentley Residences: Battle of Miami’s Car-Branded Towers, MILLION — Car-Branded Residences in Miami, CoStar — Mercedes-Benz Selects Miami for First Branded Residences in North America, Axios Miami — Bentley-inspired luxury tower planned for Sunny Isles Beach.